Helden CCTV Exhibition, the world's only full space preservation technology

For a long time, the scientific storage problem of ingredients in the refrigerator has always plagued consumers. On March 29th, the CCTV-1 comprehensive channel "Life Circle" column was based on the theme of "the refrigerator also needs to be stored", and explained the storage and preservation knowledge of the refrigerator to the audience in detail. In the program, Haier refrigerator engineer Wu Guozhang used the Haier full-space fresh-keeping refrigerator flagship product feast series to present the audience with fruits and vegetables, fish and other ingredients. Haier's full-space fresh-keeping refrigerator can bear the burden of the food storage demonstration model, and it is inseparable from the support of its original technology world's first strength, highlighting the original technology height of the "Haier era".

Judging from the storage situation of the refrigerators of the eight households visited by the program, as the material life continues to increase, the variety of ingredients in the storage area of ​​the refrigerator is increasing. However, the refrigerator has gradually become a "grocery cabinet" for ingredients, not only raw and cooked, fruit and vegetable ingredients are mixed, and problems such as expired ingredients are particularly prominent. In this regard, Wu Guozhang said: "There are too many food materials stacked in the refrigerator, which is easy to cause waste. The data shows that every household is about 120 yuan for the expired food that is lost due to forgetting to eat, and about 1400 yuan is wasted every year. What is more worth worrying about is The disorderly storage of ingredients not only fails to achieve the desired fresh-keeping effect, but also breeds bacteria to accelerate the process of odor and deterioration, leading to the disease from affecting the body health."

How to ensure that users eat healthy, eat taste, eat quality, has become a huge driving force for refrigerator companies in the field of preservation technology. In recent years, although the global refrigerator companies have undergone several iterations of fresh-keeping technology, the ability to classify and store the ingredients in the cold storage room has steadily increased. However, an indisputable fact is that although the refrigerator in the industry has the function of sorting and storing the food in the cold room, it is difficult to customize the scientific storage plan according to the different storage requirements of different foods such as dry goods and fish meat due to the tight storage technology of the freezer.

Under this circumstance, Haier Refrigerator is the first to introduce a full-space fresh-keeping refrigerator that can achieve dry and wet storage and fish separation. The dry and wet storage technology of Haier Refrigerator is based on the dry and wet storage area, and the humidity environment in the dry and wet areas is kept at 45% and 90% respectively, which is suitable for dry goods and Fruit and vegetable ingredients are stored, filling the gaps in the past 100 years. In response to the problems of air-dried meat and thawed bleeding water, Haier Refrigerator's original intelligent thermostat technology realizes constant temperature freezing by installing a fan shielding device to ensure the nutrition of meat ingredients is not lost, making up for the absence of free-keeping technology in the freezer in the past 100 years.

With the redefinition of the preservation concept and the re-fine division of the preservation space, Haier Refrigerator quickly opened up and activated the user's consumer market while opening the refrigerator industry's breakout window. According to the latest data released by Zhongyikang in the 10th week, Haier Refrigerator took consumption of star products such as Haier's full-space fresh-keeping refrigerator flagship product feast series during the “National Renewal” quality festival in March, with a market share of 36.7%. One third of the entire market, once again prove that the world refrigerator industry has entered the "Haier era."

It can be seen that Haier Refrigerator has realized a zero distance from the user driven by the “personal single-in-one” mode, and carried out a series of market-oriented, user-oriented differentiation, quality, and subversion. Sexual innovation not only builds up competitive barriers for itself, but also sets a sample of differentiated breakthroughs for the industry, revealing the status and strength of Haier Refrigerator's world's first refrigerator brand.