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Zuhause> Blog> Shui Junyi: brand power to create a new mothers Guolian language co-sponsored CCTV mouth column

Shui Junyi: brand power to create a new mothers Guolian language co-sponsored CCTV mouth column

June 09, 2023

In the 85 or even 90 after becoming the main consumer market at present, the price is no longer the only standard for consumer shopping, we begin to consider more personal product experience, and high cost, began to pursue a sense of quality. On November 15, the summit of entrepreneurial brands such as from around the corner, Mizui Shuiyi, brand entrepreneurs and a number of "potential shares" with entrepreneurial dreams are very much looking forward to this forum of wisdom services and brand entrepreneurship. New breakthrough point to meet the needs of young groups of quality, comfort supremacy. Entrepreneurship, change from time to time, innovation, flexibility, to adapt to changing environment!

亲闺密语

Shui Junyi mentioned that for the first time, the 19 th National Congress proposed strengthening innovation and support for SMEs. Comrade Xi Jinping pointed out in his report: "Deepening the reform of the science and technology system will establish a technology that takes the enterprise as the main body, the market as the orientation, and the industry-university-research institute as a deep integration Innovation system, strengthen the support for innovation in SMEs. " More than 90% of China's private enterprises are small and medium-sized enterprises. At present, the world's new round of scientific and technological revolution and industrial revolution are nurturing and rising. In such a large environment, how do you think about the importance of innovation?

水均益:品牌创出新动力 亲闺密语联合主办央视名嘴栏目

At present, underwear to join the market is to diversify the brand, the market depth of segmentation has become an undisputed fact that the industry is optimistic about the current investors optimistic about the mid-range market, whether it is really able to seize this opportunity for development remains to be seen because Accurate positioning and quality of personalized service to get the favor of consumers now. Market segments are both opportunities and challenges.

In this era of the pursuit of personalization, in order to attract more consumers, more and more enterprises hit a custom card. The current custom industry is a blue ocean, the biggest advantage of this industry is able to meet a female friend care of the breast, on the basis of the original ecology of the natural advocate, pro-girlfriends language health underwear which is in line with the needs of every woman.

水均益:品牌创出新动力 亲闺密语联合主办央视名嘴栏目

Consumer demand is the hot brand of the most fundamental reason for the industry, the underwear industry, the biggest difficulty is that brand building. Because China's underwear industry quite a mixed bag, a variety of brands is endless, want to make their own brand to consumers impressed is not easy. The pro-Glamor language is a unique brand of original eco-health underwear. The combination of health and beauty fully meets the needs of all female consumers and greatly enhances consumers' brand dependence on the pro-Gai language. The pro-Gaby language as a local brand, has only been the original eco-brand, for entrepreneurs is a "blessing", but for consumers, can not find reasons for not trusting, which is the pro-boudoir Why is the reason why the whisper is hot in the underwear industry?

水均益:品牌创出新动力 亲闺密语联合主办央视名嘴栏目

So, today's underwear to join, with one word to describe, that is hot. Indeed, to catch up with the development of the domestic economy and health industry, the release of healthy underwear needs gives investors unprecedented opportunities. On the other hand, it is female consumers no longer have to worry about the functionality of underwear, and these, have to benefit from the strictness of the product based on the pro-Gaby language.

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